SAN JOSE, Calif.–(BUSINESS WIRE)–Feb 23, 2021– ZEDEDA, a leader in orchestration for the distributed edge, today announced an integration with Microsoft Azure IoT services that provides customers with full lifecycle management capabilities (edge hardware, OS, Azure IoT Edge Runtime, Azure IoT Edge modules and additional apps), single-click bulk provisioning, risk-free updates and a built-in app marketplace. With Azure Device Provisioning Service (DPS) integration, the solution also enables instant, automated device onboarding and connection to Azure IoT Hub. The diversity of hardware and software cluttering the distributed edge landscape keeps many edge projects from scaling effectively. ZEDEDA’s open orchestration solution supports any combination of Docker containers, Kubernetes clusters and virtual machines (VMs) deployed on any edge computing node while connecting to any cloud. This solution enables customers to run existing legacy applications in VMs alongside cloud-native containerized applications while harnessing the power of Azure IoT hyperscale cloud to organize, monitor, query and orchestrate changes across massive fleets of edge computing nodes. “The cloud-based ZEDEDA dashboard provides customers with a bird’s-eye view into their entire distributed edge infrastructure, including the status of all computing nodes and applications,” said Said Ouissal, ZEDEDA’s CEO and founder. “With scale and security, they can instantly deploy all Azure IoT Edge services on large fleets of nodes with a single click and manage the full lifecycle of both the software and hardware.” ZEDEDA, from this collaboration, also secured co-sell ready status as part of Microsoft’s One Commercial Partner program. ZEDEDA, Microsoft and their partners go to market together to increase IoT and edge technology adoption in industries including oil and gas, manufacturing, energy, retail, healthcare and transportation. ZEDEDA Edge Orchestration for Azure IoT is now available for purchase through Azure Marketplace. It is eligible for Azure benefits, allowing qualifying customers to apply the marketplace purchase toward their Azure consumption commitment. Built On a Secure Foundation ZEDEDA’s Zero Trust security model and optimizations for deployment and management at scale provide the ideal foundation for Azure IoT Edge. Features include support for hardware root of trust (e.g., TPM), measured boot, remote attestation, encryption, I/O port blocking to prevent tampering in the field and distributed firewall to govern data flow from edge to cloud. This policy-based, per-app firewall can segment field assets from upstream networks and data systems to protect critical operations. Deep Integration Reduces Costs and Provides Flexibility to Adapt Customers have reduced their management and security costs by more than 50% by using ZEDEDA’s orchestration solution to deploy their existing investments, such as legacy Windows-based apps, alongside new cloud-native, container-based innovations. “We are shaping the future of the packaging world where every phase in the production process is connected, digitized and automated,” said Serge Morisod, Head of IoT Lab at BOBST. “With ZEDEDA, we sped up our production readiness in the area of device management by six months, and we received a first working proof of concept within a few days, while becoming production-ready in less than two months.” “Azure IoT Edge offers customers the opportunity to transform their operations by bringing analytics and other workloads from the cloud to the edge, but customers often have complex computing environments that can pose challenges for scaling,” said Tony Shakib, General Manager, Azure IoT at Microsoft Corp. “ZEDEDA enables businesses to easily deploy Azure IoT Edge solutions and manage them in a single pane with their other edge workloads.” The open-source edge component of ZEDEDA’s solution (EVE-OS from Project EVE within the Linux Foundation’s LF Edge organization) provides customers with long-term flexibility for orchestrating heterogeneous edge hardware and applications in the field. This ensures that they don’t have to worry about vendor lock-in and obsolescence as their needs adapt. EVE-OS can be thought of as “the Android of the Distributed Edge”, serving to unify a diverse hardware and software ecosystem, spanning the broader market and open source community, ZEDEDA’s own Open Edge Ecosystem and long-standing Microsoft partners. “PTC is proud to count Microsoft and ZEDEDA among the members of our robust customer and partner network,” said Abby Eon, General Manager, Kepware, PTC. “Together, we’re able to deliver a universal remote orchestration foundation that enables customers to quickly scale their projects from pilot to production. We look forward to innovating upon these industry-leading technologies as we remain committed to helping our customers achieve their digital transformation initiatives.” Additional Partnerships Further Simplify Deployment at Scale To further help customers accelerate time to value, ZEDEDA is actively working with the majority of leading hardware OEMs to qualify and pre-install EVE-OS on edge hardware in their factories. This enables customers to drop ship hardware to the field, and once power and networking are connected, the technician can leave the site and perform all lifecycle management functions remotely. ZEDEDA and Microsoft are also working with leading system integrators and distributors to simplify all phases of scaling distributed edge computing projects for customers. This includes integration services, distribution and deployment. To learn more about ZEDEDA Edge Orchestration for Azure IoT, visit the Azure Marketplace. ZEDEDA’s distributed edge orchestration solution is sold and consumed as a service with a subscription-based enterprise license, including 24/7 support. For pricing, contact ZEDEDA. To discover more about the ZEDEDA Azure IoT integration solution for the distributed edge, register here to join a March 30 webinar (10 am PT). The webinar will feature a customer case study (BOBST) and an Azure IoT keynote presentation from Microsoft. About ZEDEDA ZEDEDA, the leader in orchestration for the distributed edge, delivers visibility, control and security for edge computing deployments. ZEDEDA enables customers the freedom of deploying and managing any app on any hardware at scale and connecting to any cloud or on-premises systems. Distributed edge solutions require a diverse mix of technologies and domain expertise, and ZEDEDA provides customers with an open, vendor-agnostic orchestration framework that breaks down silos and provides the needed agility and futureproofing as they evolve their connected operations. Customers can now seamlessly orchestrate intelligent applications at the distributed edge to gain access to critical insights, make real-time decisions and maximize operational efficiency. ZEDEDA is a venture-backed Silicon Valley company, headquartered in San Jose, CA, with offices in Bangalore and Pune, India. For more information, contact [email protected] View source version on businesswire.com:https://www.businesswire.com/news/home/20210223005252/en/ CONTACT: Treble Michael Kellner [email protected] KEYWORD: CALIFORNIA UNITED STATES NORTH AMERICA INDUSTRY KEYWORD: DATA MANAGEMENT SECURITY TECHNOLOGY SOFTWARE NETWORKS INTERNET HARDWARE SOURCE: ZEDEDA Copyright Business Wire 2021. 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Tim Behrens, Professor of Computational Neuroscience and Honorary Principal Investigator of the Wellcome Centre for Human Neuroimaging, said to Cherwell: “I am extremely surprised and feel very lucky to have been elected to the Royal Society. It is a reflection of the amazing colleagues and students I have worked with. Working at two of the world’s leading centres for Neuroscience, Oxford and UCL, has given me access to the most exciting ideas and the best students in the world.” Six Oxford researchers have recently been awarded Fellowships by the Royal Society, the oldest national scientific institution in the world. The researchers are Professor Raymond Pierrehumbert, Professor Peter Nellist, Professor Xin Lu, Professor Ehud Hrushovski, Professor Benjamin Berks, and Professor Timothy Behrens. Peter Nellist, Professor of Materials and Joint Head of Department of Materials, said: “I am deeply honoured to have been elected as a Fellow of the Royal Society. I look forward to working with colleagues within the Society to further their aims of supporting excellence in science and working to widen understanding of and participation in science.” “My appreciation also goes to the Ludwig Institute for Cancer Research for its long-term research funding and to the Department, College, and University for a supportive and creative environment. Most important of all, my deep gratitude goes to the fantastic scientists in my laboratory, and colleagues I’ve had the privilege to work with throughout my career to date, without whom this recognition would not have been possible.” They are amongst 62 scientists who have recently been admitted to the society. This includes 51 Fellows, 10 Foreign Members, and 1 Honorary Fellow. Within this group there are 6 Nobel laureates. They now join an illustrious list of scientific names, including Isaac Newton, Charles Darwin, Albert Einstein, Dorothy Hodgkin, and Stephen Hawking. Discussing her award with Cherwell, Professor Xin Lu, Director of the Ludwig Institute for Cancer Research and Professor at the Nuffield Department of Medicine, said: “I am humbled to receive this honour from the Royal Society. As someone who barely spoke English at the beginning of my scientific career, I am hugely grateful for all the support I have received from my supervisors and mentors. Venki Ramakrishnan, President of the Royal Society, outlined on the Royal Society website the importance of their work: “At this time of global crisis, the importance of scientific thinking, and the medicines, technologies and insights it delivers, has never been clearer. Our Fellows and Foreign Members are central to the mission of the Royal Society, to use science for the benefit of humanity… This year’s Fellows and Foreign Members have helped shape the 21st century through their work at the cutting-edge of fields from human genomics, to climate science and machine learning.” Image credit to Tom Morris/ Wikimedia Commons Patrick Grant, Pro-Vice-Chancellor (research), commented on the importance of this for the University: “These elections bring enormous prestige to the University and show the strength and quality of our research across many branches of mathematics, science and medicine. The accomplishments of these scientists have been significant on the world stage and help inspire us all in our research work, even as we face new challenges.”
Warburtons is on the search for an agency to take charge of its £8m advertising account.The Bolton-based bakery has invested in agency Rainey Kelly Campbell Roalfe/Y&R since 2009, which created such campaigns as the recent ‘Warburtons Taste Tester’ integrated campaign, focusing on its bread products as a breakfast option.According to Campaign magazine’s website, Warburtons has already approached a number of unknown agencies, ahead of meetings due to take place next week.Warburtons hired media agency Bartle Bogle Hegarty for 12 years before switching to RKCR/Y&R, which created the bread brand’s strapline, ‘Warburtons. We care because our name’s on it’. The agency additionally featured company chairman Jonathan Warburton in one of the bakery’s television campaigns.Richard Hayes, Warburtons’ marketing director, left the company in February after serving five years at the business.